Margin-based metrics, forecasts, and inventory data at a glance.
ROPT Amazon BI & Monitoring Tool
Save up to 75 % of your time with automated analytics, reporting & content guard.
4 week guided trial – no prior experience needed
Complete account setup by our ROPT experts
Maximum control – detect issues before they escalate
Less manual work, more focus on what matters
Business Intelligence
Deep insights through segmentation by brand, country, product group & ASIN level.
The right solution for every challenge
ROPT use cases that save time, boost sales & keep you in control.
Lack of a comprehensive overview
Problem
Amazon’s data is scattered across multiple platforms, making it difficult to gain a complete overview.
ROPT Solution
ROPT consolidates all relevant data sources in one central dashboard, providing a unified view of sales, ads, inventory, product pages and retailers.
Real-time analytics and customisable dshboards enable informed decisions and targeted actions.
Manual maintenance of product content
Problem
Manually managing product content can be time-consuming and prone to error. Target values for ASINs are often missing.
ROPT Solution
With ROPT, target values can be defined per ASIN, content is centrally managed, and uploads are automated. In the event of discrepancies, updates are triggered automatically, even across lare catalogues.
This ensures that your cotent remains consistent and up to date.
Non-transparent retailers
Problem
It is often unclear which retailers are selling your products and at what price, and how this affects the Buy Box.
ROPT Solution
With ROPT, you have full visibility at the retailer level. See all sellers per ASIN, including their price history, shipping type, and Buy Box ownership.
These features help ypu identify unauthorized sellers, analyze pricing, and enforce distribution guidelines.
Buybox loss
Problem
Losing the Buy Box means losing revenue. However, it i soften unclear when and why the Buy Box was lost, as well as how much potential revenue is affected.
ROPT Solution
ROPT provides up-to-date and historical Buy Box data for each ASIN. It identifies losses and their causes and estimates the resulting revenue impact.
These features make Buy Box performance measurable and manageable.
Outdated vendor data
Problem
Vendors often base their decisions on outdated or limited data, which resticts their ability to make strategic decisions and operate efficiently.
ROPT Solution
ROPT consolidates inventory, sell-out data, forecasts, and profitability into a single centralized view. Real-time data and clear KPIs enable vendors to make smarter, data-driven decisions, boosting efficiency and revenue.
Time-consuming content management
Problem
Creating high-quality Amazon content is time-consuming. For large catalogs especially, there’s often no time for copy that is both brand-compliant and keyword-optimized.
ROPT Solution
The AI Content feature automatically generates products descriptions based on brand guidelines, offering multilingual support and direct upload capabilities. This feature provides scalable, high-performing content at the push of a button, making it ideal for large catalogs and international listings.
CUSTOM SETUP
We set up your ROPT account precisely according to your analysis and monitoring goals – with full access to all relevant Amazon data.
CUSTOM DASHBOARDS
Your ROPT consultant creates customized dashboards and reports – tailored to your sales model and analytical needs.
PRODUCT GROUPS
Flexibly cluster your assortment into individual product groups – for maximum clarity and precise analyses.
Vincent Reinhardt
Senior E-Commerce Consultant
“With our tool ROPT, your Amazon performance becomes clear, manageable, and successful!”
Henry Krause
BUSINESS INTELLIGENCE
In-depth data through segmentation at brand, country, product group, and ASIN level
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Detailed segmentation down to ASIN level -
Customizable KPI dashboards -
Centralized overview of all relevant KPIs in the Data Hub
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In-depth strategic analyses & operational BI
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Comparison of time periods, countries & product segments
CONTENT UPLOAD & ALERTING
Your personalized one-click solution for perfect product monitoring.
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One-click product data upload
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Live check & monitoring of your products’ sellability
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Automatic content push of target content
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Monitoring of titles, images, bullet points, description & A+ content
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Alerts for content errors or discrepancies
VENDOR & SELLER COCKPIT
Margin-based metrics, forecasts, and inventory data at a glance.
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Comparison of sell-in (retailer) and sell-out (end customer)
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Alerts for supply shortages & out-of-stock situations
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Full transparency across the Amazon supply chain
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Forecasts for delivery times & demand
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KPI-based support for replenishment planning
TOTAL DATA x ADVERTISING x CONTENT
This valuable data view is only available with ROPT – not on Amazon.
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Analysis along the conversion funnel
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All advertising channels at a glance: PPC, AMC & DSP
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ACoS, TACoS & true profit evaluation combined
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Cross-marketplace performance comparisons
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Performance analysis based on product groups and variants
AI CONTENT
ROPT generates perfect SEO content in just minutes.
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Data-driven text optimization (incl. CTR, CVR, Glance Views)
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Content quality scoring at ASIN level
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Automatic evaluation of TACoS & sales for content prioritization
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Comparison of own content with competitor content
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Suggestions for better visibility & increased sales
RETAILER & BUYBOX GUARD
Maximum transparency of your retailers & automated revenue protection.
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Continuous monitoring & alerts for Buybox losses
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Daily SEO check of listings (content, category, price)
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Automatic detection of content discrepancies per ASIN
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360-degree retailer transparency (Prime, price, inventory, Buybox)
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Automated monitoring of parallel imports & unauthorized sellers
Dominik Richter
“ROPT gives us the ability to quickly and easily visualize numbers, data, and facts. The intuitive user interface enables us to conduct analyses independently in no time. This saves us hours of manual work. Decision-making becomes more efficient and well-founded.”
Rebecca Wolf
“With ROPT, our content team saves a tremendous amount of time by automatically monitoring our product pages. Thanks to the user-friendly interface and dynamic dashboards, we can now complete monitoring and reporting tasks much more quickly.”
Florian Kasten
“We’re extremely happy with the dashboard. Within the Würth Group, we already have many reporting options – but ROPT is something completely different on a channel-specific level. The one-click export for a complete overview is even better.”
Our Amazon Services
With MOVESELL from analysis to revenue growth
