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Amazon AI Tool for Global Growth

Increase Market Share and Margins—Through the Right Prices, Content, Creatives, and Budgets
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AS Creation

2-week                                free trial                                                   

Includes account setup (SC/VC/Hybrid)                                                        

Personalized training & dedicated contact person

Start reaping the benefits right from day one

The AI Tool for Growth & Profitability on Amazon

ROPT core features for Amazon Vendors & Amazon Sellers

Market Share AI

Market share, ASP, and share of voice at the category, brand, and product levels.

Review AI

Scans new customer reviews for missing features and common issues

Price AI

Identify price drivers—we find ALL channels, prices, and retailers (Amazon, OTTO, eBay…)

Content AI

Generates perfect SEO content, implements changes, and monitors performance daily.

AI Advisor (BI)

No endless dashboards. The AI provides specific actions based on uplift potential.

Custom Dashboards

The right insights and alerts for every team, delivered via email.

Test ROPT for free with strategic guidance from our tool-experts.

The right solution for every challenge

ROPT use cases that save time, boost sales & keep you in control.
Lack of a comprehensive overview

Problem

Amazon’s data is scattered across multiple platforms, making it difficult to gain a complete overview.

ROPT Solution

ROPT consolidates all relevant data sources in one central dashboard, providing a unified view of sales, ads, inventory, product pages and retailers.

Real-time analytics and customisable dshboards enable informed decisions and targeted actions.

Manual maintenance of product content

Problem

Manually managing product content can be time-consuming and prone to error. Target values for ASINs are often missing.

ROPT Solution

With ROPT, target values can be defined per ASIN, content is centrally managed, and uploads are automated. In the event of discrepancies, updates are triggered automatically, even across lare catalogues.
This ensures that your cotent remains consistent and up to date.

Non-transparent retailers

Problem

It is often unclear which retailers are selling your products and at what price, and how this affects the Buy Box.

ROPT Solution

With ROPT, you have full visibility at the retailer level. See all sellers per ASIN, including their price history, shipping type, and Buy Box ownership.
These features help ypu identify unauthorized sellers, analyze pricing, and enforce distribution guidelines.

Buybox loss

Problem

Losing the Buy Box means losing revenue. However, it i soften unclear when and why the Buy Box was lost, as well as how much potential revenue is affected.

ROPT Solution

ROPT provides up-to-date and historical Buy Box data for each ASIN. It identifies losses and their causes and estimates the resulting revenue impact.
These features make Buy Box performance measurable and manageable.

Outdated vendor data

Problem

Vendors often base their decisions on outdated or limited data, which resticts their ability to make strategic decisions and operate efficiently.

ROPT Solution

ROPT consolidates inventory, sell-out data, forecasts, and profitability into a single centralized view. Real-time data and clear KPIs enable vendors to make smarter, data-driven decisions, boosting efficiency and revenue.

Time-consuming content management

Problem

Creating high-quality Amazon content is time-consuming. For large catalogs especially, there’s often no time for copy that is both brand-compliant and keyword-optimized.

ROPT Solution

The AI Content feature automatically generates products descriptions based on brand guidelines, offering multilingual support and direct upload capabilities. This feature provides scalable, high-performing content at the push of a button, making it ideal for large catalogs and international listings.

Customized ROPT setup by our experts

Our experienced consultants tailor the tool to your specific goals

CUSTOM SETUP

We set up your ROPT account precisely according to your analysis and monitoring goals – with full access to all relevant Amazon data.

CUSTOM DASHBOARDS

Your ROPT consultant creates customized dashboards and reports – tailored to your sales model and analytical needs.

PRODUCT GROUPS

Flexibly cluster your assortment into individual product groups – for maximum clarity and precise analyses.

Vincent Reinhardt

Senior E-Commerce Consultant

Request your ROPT demo & free trial now

Achieve optimal Amazon performance with ROPT

Movesell Consulting

“With our tool ROPT, your Amazon performance becomes clear, manageable, and successful!”

Henry Krause
ROPT Business Intelligence
ROPT Business Intelligence
ROPT Business Intelligence
ROPT Business Intelligence
ROPT Business Intelligence
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  • ROPT Business Intelligence
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  • ROPT Business Intelligence
AI Advisor (BI)

In-depth data through segmentation at brand, country, product group, and ASIN level

  • Prioritized recommendations for driving sales growth in retail, ads, creatives, and SEO content
  • Detailed segmentation down to the ASIN level
  • Customizable KPI dashboards
  • Centralized overview of all relevant KPIs in the Data Hub
  • In-depth strategic analyses & operational BI
  • Comparison of time periods, countries & product segments
CONTENT UPLOAD & ALERTING

Your personalized one-click solution for perfect product monitoring.

  • One-click product data upload
  • Live check & monitoring of your products’ sellability
  • Automatic content push of target content
  • Monitoring of titles, images, bullet points, description & A+ content
  • Alerts for content errors or discrepancies
ROPT Content Upload & Alerting
ROPT Content Upload & Alerting
ROPT Content Upload & Alerting
ROPT Content Upload & Alerting
  • ROPT Content Upload & Alerting
  • ROPT Content Upload & Alerting
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  • ROPT Content Upload & Alerting
MARKET SHARE AI

Margin-based metrics, forecasts, and inventory data at a glance.

  • Market share, ASP, share of voice, forecasts, and inventory data at a glance.
  • Revenue, sales volume, and market share by category, brand, and product
  • Average Selling Price (ASP) and share of voice tracking
  • 12 months of historical data starting from Day 1—across all international markets
REVIEW AI

Automatically analyzes thousands of customer reviews across all ASINs and markets.

  • Automatic analysis of all reviews across all ASINs
  • Identifies reasons for negative reviews and identifies trends
  • Identifies areas for improvement and feature requests
  • Highlights USPs that customers truly value
  • Trend analysis: Are problems increasing or decreasing?
TOTAL DATA x ADVERTISING x CONTENT

This valuable data view is only available with ROPT – not on Amazon.

  • Analysis along the conversion funnel
  • All advertising channels at a glance: PPC, AMC & DSP
  • ACoS, TACoS & true profit evaluation combined
  • Cross-marketplace performance comparisons
  • Performance analysis based on product groups and variants
ROPT Total Data x Advertising x Content
ROPT Total Data x Advertising x Content
  • ROPT Total Data x Advertising x Content
  • ROPT Total Data x Advertising x Content
CONTENT AI

ROPT generates perfect SEO content in just minutes.

  • AI-generated SEO content with automatic optimization
  • AI Auto-Healing: Automatically implements changes and monitors daily until the issue is resolved
  • Quality scoring for content at the ASIN level
  • Automatic analysis of TACoS & Sales for content prioritization
  • Comparison of your own content to competitors’ content
  • Suggestions for better visibility & increased sales
PRICE AI

Maximum transparency for your retailers & automated revenue protection.

  • Cross-channel price monitoring across Amazon, OTTO, Kaufland, OBI, dm, MediaMarkt, and all relevant channels
  • Traffic-light system for immediate action in case of price conflicts
  • Continuous monitoring & alerts for Buybox losses
  • Daily SEO check of listings (content, category, price)
  • Automatic detection of content discrepancies per ASIN
  • 360-degree retailer transparency (Prime, price, inventory, Buybox)
ROPT Retailer & Buybox Guard
ROPT Retailer & Buybox Guard
ROPT Retailer & Buybox Guard
  • ROPT Retailer & Buybox Guard
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  • ROPT Retailer & Buybox Guard
Alpina Dominik Richter

Michael Horn

CEO von Neudorff ePerformances

“What sets ROPT apart is its early-stage involvement: The team has thoroughly familiarized itself with our requirements even before any formal steps are taken. This creates a collaborative, equal partnership that truly helps us move forward both technically and strategically.

Simba Dickie Jan Giesecke

Jan Giesecke

E-Commerce Manager Simba Dickie Group

“Everyone is talking about AI. What’s important to us is that its use must be targeted and create real added value for our teams—and ultimately for the company.With our ‘AI First’ approach to content, we’re laying the foundation for our brand presence on Amazon. ROPT is  the perfect driver and sparring partner for this development—here, too, the focus is on the targeted use of AI.”

Alpina Dominik Richter

Marc Bauer

Head of Digital Business & Marketing

“The market is changing at a pace we’ve never seen before. Time and resources are becoming scarcer, while at the same time AI is forcing us to become more and more efficient. That’s exactly why ROPT has become such an important tool for us.

Alpina Dominik Richter

Dominik Richter

Head of E-Commerce & Data Management

“ROPT gives us the ability to quickly and easily visualize numbers, data, and facts. The intuitive user interface enables us to conduct analyses independently in no time. This saves us hours of manual work. Decision-making becomes more efficient and well-founded.”

Alpina Dominik Richter

Julian Venske

Team Lead Amazon

“We saw results with ROPT right from the first month and quickly updated all our EU7 marketplaces. Previously, it took one employee 25 hours to do this—and that was just for four countries.”

Alpina Dominik Richter

Marc Bauer

Head of Digital Business & Marketing

“Understanding market share isn’t just an Amazon issue—this metric is important for our entire business, including other channels and brick-and-mortar retail. Together with ROPT, we’ve developed a highly agile solution that provides us with a common basis for decision-making across marketing, product management, and product development.”

edding Rebecca Wolf

Rebecca Wolf

Manager 3rd-Party e-Commerce

“With ROPT, our content team saves a tremendous amount of time by automatically monitoring our product pages. Thanks to the user-friendly interface and dynamic dashboards, we can now complete monitoring and reporting tasks much more quickly.”

Würth MODYF Florian Kasten

Florian Kasten

Head of E-Commerce

“We’re extremely happy with the dashboard. Within the Würth Group, we already have many reporting options – but ROPT is something completely different on a channel-specific level. The one-click export for a complete overview is even better.”

    Learn more about ROPT on the MOVESELL blog

    Scale your Amazon-Content with ROPT

    Creation, Upload, Monitoring & Protection

    How ROPT supports your entire team

    Targeted dashboards for all e-commerce roles

    Retailer & buybox tracking

    Uncover strategies, actively manage content.

    Save hundreds of hours with ROPT

    All relevant KPIs centralized in one tool.

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