Marketplace workshop: With our marketplace workshops, we help brands to prepare themselves optimally for the marketplace business and to select the right marketplaces.
The best-known online marketplaces in Germany include Amazon, OTTO, Zalando, AboutYou and eBay. There are also many other marketplaces that focus on specific product categories.
It depends on the products your brand wants to sell on an online marketplace. There are marketplaces with a broad assortment (e.g. Amazon, OTTO) and marketplaces with a focus on specific product categories such as fashion (e.g. Zalando, AboutYou), technology (e.g. MediaMarkt) or sustainable products (e.g. Avocadostore).
Long-term brand success on Amazon through sustainable marketplace strategy
Analysis, content, advertising, and strategy consulting for OTTO